B2B Sales Tactics Breakthrough session
For: B2B Sales reps (AEs, SDRs, CSMs, AMs) & Sales Leaders
Learn more about B2B Sales Tactics Breakthrough session and enhance your professional skills
This B2B Sales Tactics Breakthrough session course is designed for Advanced level learners
Course content
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0 – 5 min: Introduction & Context Setting Quick intro and objective of the session Define your specific sales challenge (cold calling, email engagement, negotiation)
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5 – 15 min: Current State Analysis Where are you right now in your sales approach? What’s working, what’s not? Identify limiting beliefs or patterns
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15 – 25 min: Desired Outcome Clarify what “success” looks like for this specific issue What metrics or signs will indicate improvement? Define your ideal sales outcome
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25 – 35 min: Behavior Shift Plan What needs to change (mindset, tactics, routine)? Customized suggestions based on your challenge Tools or frameworks that can support the change
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35 – 40 min: Tactical Advice & Quick Wins Receive tailored, practical tips to implement today Example scripts, email frameworks, objection handling, etc. Real-world tools or templates (if applicable)
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40 – 45 min: Accountability & Next Steps Define 1–3 action points to execute right after the session Choose a tracking method or support structure Option to book a follow-up or access support materials
What you'll get out of this course
- Clarity on Your Sales Challenge : You'll pinpoint the exact sales issue holding you back (cold calling, email response rates, negotiation.
- Strategic Roadmap : Gain a clear vision of where you are now vs. where you want to be in your sales performance.
- Behavioral Insight : Identify the specific habits, tactics, or approaches that need to shift for better results.
- Actionable Change Plan : Walk away with a tailored action plan to modify behaviors and improve performance.
- Accountability Structure : Establish a sense of ownership and accountability to actually implement those changes.
- Tactical Sales Tools & Advice : Receive expert guidance and proven tactics you can immediately apply in real-world B2B sales scenarios.
Description
B2B Sales Tactics Breakthrough session 🚀
Have you got a very specific sales problem in mind that you need some help with? Maybe you need to get better at cold calling, boost email replies or negotiate better? If you just need a push to get through one specific problem, book in for a once-off coaching session.
In a 45min session we’ll cover:
- Where you are now
- Where you want to get to
- The behaviours that need to change
- How those behaviours will change
- Accountability for changing those behaviours
- Tactical sales advice you may need
Instructor

Bryan Mulry
Sales coach and StrategistSo who is this random Irish dude that claims to be a sales coach? I'm a sales coach for two very specific kinds of people: 1 . Founders who need to build/ improve their sales strategies in 12 weeks or less 2 . B2B sellers who need to get better at booking meetings, running deals and understanding their customers
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